Strengthening Communities with Workforce Solutions in the Great Lakes Region

Join the Great Lakes Economic Development Council (Great Lakes EDC) for the latest installment of our Be Greater! digital learning series. 

Rural communities and economic development organizations often have to overcome misperceptions about everything from workforce size to available amenities in their efforts to attract investment. This free webinar from the Great Lakes Economic Development Council and Golden Shovel Agency offers a roadmap for overcoming these and other obstacles with a well-designed marketing campaign that even a small staff can implement. Golden Shovel surveyed economic developers working in rural communities across America to determine what they are doing to attract investment and spur growth. In this presentation, Golden Shovel President Bethany Quinn will offer data and examples specific to the Great Lakes region, along with insights from over 290 communities. Register today and join us at 1 p.m. EDT Thursday, Aug. 21 to learn what strategies are driving growth and attracting the investment, businesses, and talent that communities need to thrive!

Our Presenter:

Bethany Quinn, President
Golden Shovel Agency

Bethany Quinn is a trailblazer. For more than nine years, she has been at the forefront of transforming Golden Shovel Agency from an economic development website and video production company into a full-service marketing powerhouse specializing in strategy creation and comprehensive marketing campaigns. Through visionary leadership and an unwavering commitment to innovation, Bethany has driven the development of cutting-edge products and expanded service offerings, resulting in transformative company growth. She also pioneered Golden Shovel’s thought leadership and Resource Learning Library, conducting ongoing industry research and identifying best practices to educate and elevate the economic development community.

Bethany’s influence extends beyond her day-to-day leadership at Golden Shovel. She is a sought-after speaker at industry conferences and webinars and regularly presents for the Southern Economic Development Council and Texas Economic Development Council, where she shares her expertise in modern economic development strategies and community transformation.

Bethany holds a B.S. in Human Development with a focus on Organizational Leadership and is pursuing a Master’s degree in Psychology. A lifelong learner, she holds certifications in social and behavioral research, project management, inbound marketing, systems thinking and AI-powered marketing.